”Churn sucks - and this booklet is filled with action-steps to tackle this problem once and for all.”
FREE: Reduce Churn & Boost Retention
Get the insights you need to better understand customer churn, improve retention, and boost your business performance.
Learn what data you need, how to find your churn indicators and how to train and tune machine learning models to never be surprised by churn - ever - again.
Get to know everything you need to start tackling your churn problem.
Our team at DataScienceEngineer comes across many software companies - and all of them have one big, but often untackled problem: Churn. This not only erodes the finances of a company but also teams moral.
In this valuable booklet, we impart our expertise in analyzing and addressing customer churn, empowering you with the essential knowledge to identify, understand, and effectively reduce churn rates. By implementing these insights, you can set the stage for your business to thrive and achieve lasting success. Unlock the full potential of your customer retention strategy and pave the way to sustained growth.
- Discover the key concept of churn and its significance for your business
- Gain in-depth knowledge of the essential data required for churn analysis
- Master the art of conducting exploratory data analyses to pinpoint the root causes of churn
- Learn how to train a powerful machine learning model for churn prediction
- Benchmark and compare three cutting-edge models: Logistic Regression, Random Forest, and XGBoost, to find the perfect fit
By the end of the book, you’ll have all the confidence and knowledge you need to start evaluating your churn situation and reduce it once and for all.
Author
Andreas Nigg – Hey there, I'm the author behind this churn guide.
I'm a data engineering and analytics enthusiast with over 6 years of valuable experience working with small and medium-sized software companies. My passion revolves around making data accessible to everyone and helping businesses grow through data-driven insights. I firmly believe that data can be fun and engaging, and I strive to simplify complex information, making it easier to understand and apply for all. As a steadfast ally for SMBs, I love crafting tailored data solutions that address their unique challenges and pave the way for continued success.